i personally used both. the live rubble (if gotten from a reputable supplier) would be quicker (to help with biological filtration) bu the bio balls will not exude the ammonia like rubble will/might.
the one thing with using Pvc is that it will be pitch black so the rubble algea will most likely die. so might thoughts personally would be the bio-balls.
you could do something like this:
input from tank
___________________
sponge/floss
---egg crate------
bio-balls
---egg crate----
spacers
______________
output to tank
this could be done like an in-line thing. does this make sense?
HTH
Mark