Of course Boyd would make have their claims on their website too?
Let's open the discussion then on why chemi pure is ridiculous.
Basically it's GFO, Purigen, an alternative to carbon, and some ion resins. I'm sure the GFO will act like most GFOs do. The white stuff in there is basically a polymer exchange resin that can bind some organics. Pretty much like seachem purigen. The carbon is really just carbon unless it's extracting different types of organics. Which is unlikely, but could be complimentary to carbon if this is so.
GFO, Purigen, and Carbon all have different life spans. Why throw it all in one media bag when you can save money and itemize things out and use them to each 100% capability rather than throwing out good product.
The claims are that it removes nutrients. So yes obviously the GFO will remove some phosphate. The Purigen alternative will absorb all organics that lead to nitrate basically. An ion exchange resin in seawater will not usefully absort most inorganic ions such as ammonium, nitrate, or phosphate. There may be some heavy metals it can still get but not working towards the claims they're making.
Great product for a freshwater situation, but in seawater they just don't work..
And let's think about the sizing options for CPE? Dang you gotta use a lot of that stuff for bigger tanks. Why not just get a $12 100ML bag of purigen that lasts 6 months, some GFO in bulk, and a quality carbon. You're saving money and not putting wasted products in the tank.
So I wouldn't say it's an inaccurate claim considering the ion resins they're claiming are responsible for nutrient export do not work. It's the polymer ion taking ammonia basically, and GFO removing phosphate and a cheap carbon. I mean what's the appeal here?