OK so as of right now you have too much ammonia in your tank. What's happening is that your ammonia is so strong that it is killing the bb before it can ever start. So what your gonna want to do is do a 100% water change, get new water in it dechlorinate it and then reintroduce your ammonia into your tank, you want your test to show .5 ppm of ammonia, test every day after this until you see your ammonia go down and you should be at a good spot to continue with your cycle. Remember try not to go too much over .5 ppm on the test kit readings.